Hollywood Stylist Erin Ross shows you how!
What Is Signature Style?
Your style may be personal—but it’s not random.
In fashion, the phrase “Signature Style” gets thrown around a lot. But a true Signature Style is more than a buzzword. It’s the consistent, flattering thread that runs through everything you wear—intentionally or not.
Yes, your personal style may be similar to someone else’s. But the way you express it? That’s as unique as your signature.
Think about it—
Would you still sign your name the way you did in high school?
Still dot your i’s with hearts?
Your handwriting has matured. So has your style.
How Life Shapes Your Look
Your experiences shape your style. Where you’ve lived. The jobs you’ve had. The places you’ve traveled. The chapters you’ve lived through—perhaps motherhood—have all left a mark.
Even if your body hasn’t changed, you have.
You want different things now. You have new priorities. New perspectives. New errands (so many errands). The wardrobe that once worked might not fit your life anymore—even if the clothes still do.
Comfort vs. Confidence
Maybe you left the office to work from home. At first, the casual freedom felt amazing. But now? You miss the polished, put-together version of yourself.
Or maybe you’ve embraced the pandemic comfort era—and you’re not going back to stiff, restrictive clothing. You just want to feel a little more polished. A little more… intentional.
Because let’s be honest: “comfortable” can easily slip into “dumpy.”
And you deserve better than that.
Who Do You See in the Mirror?
Your wardrobe reflects who you are right now. The question is: Do you like what it’s saying?
Style isn’t about dressing up for other people—it’s about loving who you see in the mirror. And clothes have a powerful way of making us feel something.
How do you feel in:
- a cozy cardigan
- a sharply tailored blazer
- a floral sundress
- old jean shorts and a soft tee
Your answers are unique to you (some women hate the idea of tailored clothing, jean shorts, or flowers on their clothes). Pick the one(s) you love and imagine feeling that good—on purpose, every day.
That’s what Signature Style does.
Style Can Be Learned (You’re Already the Expert)
You don’t need to be naturally stylish. You don’t need to follow trends. And you don’t need a closet full of expensive labels.
What you need is clarity.
And no one is better equipped to find that clarity than you.
You’re the expert on your shape, your life, your taste, and your goals.
In fact…
you already have a style—it just hasn’t been named, collected, or refined yet.
But until you understand it, it’s nearly impossible to:
- Shop wisely
- Stop wasting money
- Build a cohesive wardrobe
- Feel confident in what you wear
Knowing your Signature Style is the first step to solving all of that.
Imagine This…
Imagine opening your closet and knowing—without hesitation—what flatters you, what fits your life, and what feels most like you.
✨ No more second-guessing.
✨ No more stress getting dressed.
✨ No more buying clothes that never leave the hanger.
Instead, you feel aligned, confident, and unmistakably yourself.
Ready to Discover Yours?
If you’re ready to stop dressing by default and start dressing with intention, I’d love to help.
My Master Class Series starts with a step-by-step guide to discovering your Signature Style—and gaining the confidence to wear it.
Click here to learn more about Master Class One: How To Discover Your Signature Style
Until then,
Erin
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